A new flagship site & identity for ELS highlights the firm’s breadth and demonstrates a synergy between seven distinct, but related project types.The new, custom developed website relies on an editorial communications strategy, and a robust, rotating database of content showcase the firm's breadth and expansive capabilities. The new dynamic identity relies on the symbolism of connection—a set of grammatical symbols suggest the various ways that the firm is made complete by its relationships to its end users, clients, partners, and staff. These connections are fundamental to how firm understands and approaches architecture—as a shared experience that engenders community and brings people together.
Completeness through connection.
